Bidinfluence

Video sits at the center of the platform. Bidinfluence runs your video inventory through programmatic auctions, connecting it to demand across the Open RTB marketplace. Video pays better. That's usually why publishers move this direction in the first place.

You're not locked into one format. The SSP supports interstitial, native, video, mobile rich media, audio, and in-app ads, so you can match the format to the placement. A full-screen interstitial works at a level transition; a native unit sits quietly inside a feed.

Integration is flexible by design. You can connect through JS tags for websites and apps, Open RTB for the wider marketplace, VAST tags for video delivery on any device, or Prebid.js for auction-based pricing. Most stacks have a path in. Yours probably does too.

Bidinfluence pairs machine learning with human adtech experience to match inventory with the right advertisers. The aim is to raise fill rate and eCPM without you hand-tuning every placement. It's also why reporting surfaces the parameters that actually move revenue.

Interactive dashboards show monetization stats as they happen. You can track fill rate, revenue, and key performance parameters on the fly, then act on them. Publishers who check numbers daily will like this. No waiting on a weekly export.

You keep control of the whole monetization process, deciding which ads run where. That matters if brand safety or user experience is a concern, since you're not handing over full authority to an outside network.

Header bidding lets multiple demand partners bid on the same impression at once, which pushes prices up through real competition. Bidinfluence supports it, so you can squeeze more value out of each ad slot.