SohoAI
Soho Property Pte Ltd · Business
SohoAI is an Australian property app that pairs listings with an AI chat, answering questions about median prices, rental yields and recent sales, and restyling listing photos.
About SohoAI
What Is SohoAI
SohoAI is the AI layer inside Soho, an Australian property portal run by Soho Property. You can browse houses and apartments the usual way, then ask the chat what a suburb costs, which streets sold last month, or which listings clear a 4 percent rental yield. Answers come back as text, tables, charts or maps instead of another page of filters.
The pitch is speed for people who do not want to build a spreadsheet before an inspection. A first home buyer can compare two suburbs in one prompt. An investor can pull recent sales for a postcode. An agent can check median prices before a listing appointment.
The catch is geography and depth. Every answer is tied to Australian listing data, so the app is useless outside that market. The chat also carries a standing warning that responses are generated by AI and can be wrong, which matters when a number feeds into an offer.
Getting Started
- Download the SohoAI AI property app for iOS or Android, or open the web chat at soho.ai.
- Allow location access if you want nearby listings, then set your state, suburb or postcode.
- Type or speak a question, such as apartments under $1.5M in Sydney with two bedrooms.
- Review the returned listings, charts and tables, then save the properties you like to your shortlist.
Product Information
A quick look at SohoAI's pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- First home buyers
- Property investors
- Real estate agents
Tasks
- Comparing two suburbs
- Judging a renovation
- Tracking a saved shortlist
Scenarios
- A weekend inspection run
- Rent hunting in a tight market
- Building a client report
Key features
Conversational Property Search
You describe the home in your own words and the AI real estate chatbot translates it into a search. Type a budget, suburb and bedroom count, or ask a follow up question about the results without resetting filters. Text and voice input both work in the mobile app.
Market Data Answers
The chat returns median prices, rental yield, growth figures and recent sales for a suburb or postcode. Results appear as tables, bar charts and maps, which makes an Australian property search AI feel closer to a research assistant than a listings grid.
Soho AI Reimagine
Open a listing photo gallery and restyle the room. You can add furniture, swap the look or clear the space entirely, then use a slider to compare the original photo with the generated version. It works on listing images, so you can judge a place you have not visited.
Suburb Comparison
Ask for a suburb comparison and the app puts median prices, yield and sales history next to each other. This is the fastest part of the product for anyone weighing two postcodes, and the output is easier to read than a stack of portal pages.
Enterprise Dashboards
SohoAI Enterprise lets a team build real time property dashboards that track sales, rentals, suburb performance and market trends. You pick the charts and prompts you use most, save them, and export the output to Excel.
Saved Properties and Alerts
Save listings to a shortlist, track upcoming inspections and get notified when new listings appear. Conversations are stored too, so you can return to an earlier research thread instead of starting again.
Pros and cons
Pros
- Answers market questions in plain language, which cuts the time spent cross checking portal pages.
- Combines listings, suburb data and photo restyling in one app instead of three tabs.
- Charts, tables and maps make property market insights easier to scan than raw listing text.
- Free to download on iOS, Android and the web, with no card needed to try the chat.
Cons
- Only covers Australian property, so it will not help with overseas research or a move abroad.
- The AI can get numbers wrong, and the app says so on every chat screen, which means you still need to verify prices before making an offer.
- Dashboards and Excel export sit behind the Enterprise plan, and the price is not published, so small buyers cannot budget without contacting sales.
- No public API means you cannot pipe the data into your own tools.
Frequently asked questions
It is an AI property app for the Australian market. You search sale, rent, sold and leased listings, then ask the chat about prices, yields and trends in a suburb.
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