Syncly (YC W23)
Syncly · Marketing
Syncly is an AI social intelligence platform for brands. It tracks brand mentions and sentiment across TikTok, Reels, and Shorts, finds creators, and turns customer feedback into a single dashboard.
About Syncly (YC W23)
What Is Syncly
Syncly is an AI social intelligence platform from the team behind Syncly (YC W23). It pulls conversations about your brand from video platforms, customer support tickets, and reviews into one workspace, then reads the sentiment behind each one. You ask a plain-language question, and it answers with a report, charts, and the source videos.
The problem it targets is that brand conversations moved to video, and text-based listening tools stopped seeing them. A creator can mention your product in a 12-second TikTok without tagging you, and that clip never shows up in a keyword search. Syncly leans on speech-to-text and AI vision to catch those unseen mentions, so your team responds while the topic is still warm.
There are limits worth knowing before you commit. Syncly is a B2B platform sold through demos, so there is no cheap self-serve tier for the Social and VOC products. The Creator plan does start free, but the full social listening side runs on sales calls and custom quotes.
Getting Started
- Book a demo and give the team your brand name, competitors, and the questions you want to monitor
- Let Syncly set up your queries and workspace, then connect sources like support tickets, reviews, and surveys for the VOC side
- Watch the dashboard fill with mentions, sentiment scores, and share-of-voice numbers across your platforms
- Ask a question in plain language, or route findings into reports and alerts for the product, CX, and marketing teams
Product Information
A quick look at Syncly (YC W23)'s pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- Brand and social media teams
- Customer experience leaders
- Influencer and creator marketers
- Product and marketing analysts
Tasks
- Social listening
- Competitive analysis
- Creator discovery
- Campaign tracking
- Customer feedback analysis
Scenarios
- A skincare brand checks share of voice
- A video getting traction never tags the brand
- A support team spots a rising complaint
- A marketing lead plans a creator push
- An agency pitches a client
Key features
Social listening built for video
Most listening tools scan text. Syncly is built for the video era, so it captures mentions across TikTok, Instagram Reels, and YouTube Shorts, including captions and comments. It catches a brand mention even when the creator never tags the company, which is where a lot of modern chatter hides.
Video analysis with speech and vision
Syncly reads inside each video. Speech-to-text, AI vision, and creator demographics combine to catch the mentions that a keyword search would miss, whether they are spoken aloud, shown on screen, or buried in the on-screen text. That is the difference between hearing a brand name and reading it.
Smart Query and Ask Syncly
You describe what matters in plain language, and the AI filters out the noise instead of forcing you to build Boolean strings. Ask Syncly goes a step further and turns a plain question into a report with charts, sentiment, and cited source videos. You get the answer and the receipts in the same place.
Syncly Creator and influencer discovery
Syncly Creator finds and vets creators who already talk about your brand, judging them by what their videos show, say, and feel rather than vanity metrics. The company claims a 10x larger creator pool and 90% faster discovery than the usual manual search. Each campaign is then tracked from brief to published post.
Customer feedback in one place
The VOC side pulls feedback from tickets, chat, email, surveys, reviews, and social into a single view. An AI taxonomy auto-tags and clusters every message into the themes that matter, with sentiment attached. You catch emerging themes early and ask your customer data anything with Hey Syncly.
Remote MCP connector
Syncly ships a remote MCP connector that brings its social intelligence into Claude, ChatGPT, and other AI workflows. Instead of copying numbers into a chat, your AI agent can pull live brand data and reason over it. It is the same data the dashboard shows, just exposed to the tools you already work in.
Pros and cons
Pros
- Catches untagged video mentions by reading speech and on-screen content, not just keywords
- Combines social listening, creator discovery, and customer feedback in one platform
- Plain-language queries and Ask Syncly replace fiddly Boolean building and manual reports
- Creator discovery judges authenticity from video content instead of follower counts
- A remote MCP connector plugs the data into Claude and ChatGPT workflows
Cons
- The Social and VOC products are demo-gated, so you cannot just sign up and see pricing
- No public API is documented for developers who want to build on the data
- The free tier covers creator discovery only, so the full listening suite needs a paid plan
- Video coverage centers on short-form platforms, so text-heavy channels get less depth
Frequently asked questions
Syncly is an AI social intelligence platform. It tracks brand mentions and sentiment across video platforms like TikTok, Reels, and Shorts, finds creators talking about your brand, and pulls customer feedback from tickets and reviews into one dashboard. It answers plain-language questions with reports and cited source videos.
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