
Terrakotta
Terrakotta, Inc. · Voice & Language · Business
Terrakotta is an AI dialing and property data platform for commercial real estate teams. It bundles skip tracing, a power dialer and personalized AI voicemails in one workspace.

About Terrakotta
What Is Terrakotta
Terrakotta is AI cold calling software built for commercial real estate (CRE) brokers and sales teams. You upload a list, the platform tracks down owner phone numbers with AI, and you call straight from the browser while property details sit next to the dial button. No separate dialer, no spreadsheet of numbers copied by hand.
As a CRE prospecting platform, it solves the front half of prospecting. Finding the right number for an owner takes research, and most brokers burn an hour before the first conversation. Terrakotta compresses that into a prompt or a single click, then keeps the list moving with voicemail drops, call summaries and CRM sync.
Two limits matter. Everything is built around US commercial property outreach, so the data coverage and the workflow won't map cleanly onto residential or non-US markets. And pricing isn't published. Team and Enterprise are the only listed plans, and both require a demo or quote before you see a number.
Getting Started
- Sign up at terrakotta.ai or book a demo. Accounts are created with a work email, and the sales team walks enterprise buyers through onboarding.
- Bring your contacts. Upload a CSV, pull from your CRM, or start with the built-in property database and expired listing lists.
- Run a skip trace. Type what you want in plain English, or send a batch of addresses through the AI skip tracer to attach owner names and phone numbers.
- Make calls. Verify the numbers, launch a power dialing session from the browser, and let AI voicemails cover the numbers that don't pick up.
- Work the results. Recordings and AI summaries land on each contact, and the activity syncs back to Salesforce, HubSpot or your other connected tools.
Product Information
A quick look at Terrakotta's pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- Commercial real estate brokers
- Investment sales teams
- Acquisitions and development shops
- Leasing and tenant rep brokers
Tasks
- Skip tracing property owners
- Working expired listings
- Running a daily call block
- Keeping CRM records current
Scenarios
- A broker blocking out one hour a day for prospecting
- Taking over a new territory
- Cleaning a stale list before a campaign
Key features
Plain-Language Skip Tracing With PropGPT
PropGPT is the research layer. You describe the owners or properties you want in a sentence, and Terrakotta returns matching records with owner phone numbers attached. It behaves more like a search prompt than a filter panel, which shortens the path from an idea to a callable list. Bulk requests run through the same engine.
Power Dialer With Live Connection
This commercial real estate dialer lives in the browser and queues your numbers so you move from one call to the next without dialing manually. When someone answers, you're connected in a live conversation with no perceptible delay, the same as calling from a cell phone. You can bring your own number and register it in the platform, so prospects see a line they recognize.
AI Voicemails With Voice Cloning
Most prospecting calls end at a machine. Terrakotta lets you record or clone a voice, then drop a personalized voicemail on the numbers that don't answer. Clips stay short and reference the property, which is the difference between a message an owner keeps and one they delete. Voicemail drops count toward the same unlimited allowance as calls on both plans.
Chrome Extension for Property and Owner Data
The extension surfaces owner names, phone numbers and property details on top of Google results, listing sites, your CRM and most other web pages. That means you can research a building on a county site or a listing portal and skip trace it without opening a second tab. It's the feature that turns casual browsing into list building.
Call Recording and AI Summaries
Every call can be recorded, transcribed and summarized. The summary answers the question a broker actually asks after a call block: who said what, and who needs a follow-up. Recordings are stored on encrypted servers, and you can delete your voice data from account settings at any time.
CRM Integrations and REST API
Native connections cover Salesforce, HubSpot, RealNex, Follow-Up Boss, Monday and Foundry, with Excel import and export for teams that still work in spreadsheets. A REST API handles number verification, which the vendor says runs in under two seconds per number and up to 1,000 numbers at once. Custom integrations are quoted separately and usually sit on the Enterprise plan.
iMessage Assistant for Quick Research
Terrakotta also runs a research assistant inside iMessage. You text it for comps, owner contacts or a quick property check and get an answer in the thread, which helps when you're in the car or between meetings and don't want to open a laptop.
Pros and cons
Pros
- Skip tracing and dialing sit in one window, so there's no export-and-import step between research and calls.
- Unlimited calls and voicemails on both published plans remove the per-call math that makes teams ration dials.
- AI summaries cut the admin work after a call block, which is where most prospecting time disappears.
- Voice cloning makes voicemail drops sound personal instead of scripted, and owners are more likely to call back.
- The Chrome extension works on the sites brokers already use, so adoption doesn't require a new research habit.
Cons
- No published pricing. You can't compare cost per seat without talking to sales, which slows down a small team's decision.
- The product is built for US commercial real estate, so data coverage thins out for residential and international lists.
- Skip trace results depend on public records, and stale or mismatched owner data still needs a manual check.
- There's no standalone mobile dialer app. Calls run through the web app, which is awkward if you work from a phone all day.
Frequently asked questions
It finds owner phone numbers for commercial properties and lets you call those owners from the browser. Skip tracing, the power dialer, AI voicemails and call summaries all live in the same account.
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