Topo: AI sales agent custom trained for each company to reach the best leads
Topo · Marketing
Topo is an AI sales agent that learns your company context and ICP, then finds leads, tracks buying signals, and runs email plus LinkedIn sequences from one platform.
About Topo: AI sales agent custom trained for each company to reach the best leads
What Is Topo
Topo is an outbound sales platform with an AI agent built into every screen. The company started in Paris in 2023, when Dan Elkaïm, Robin Philibert, and Léonard Henriquez left Aircall after helping scale its sales team from $10M to $120M in ARR. It went through Y Combinator's Winter 2024 batch and has raised $4M from YC, Kima Ventures, Deel Ventures, Purple, 50 Partners, and a long list of sales leaders.
The product targets a nuisance most B2B teams know well. Signals sit in one tool, lead lists in another, sequences somewhere else, and the rep ends up operating software instead of talking to buyers. Topo folds discovery, enrichment, outreach, and deliverability into one subscription, then hands the repetitive parts to an agent trained on your company and your ideal customer profile. It belongs to the AI SDR category, with one difference: sales prospecting starts from a written description of your buyer, not a filter panel.
That training is the core claim. Topo pre-fills a context layer from your site and your market when you sign up, and the agent keeps adding to it as you work. It's why the assistant can answer "find me IT directors at French logistics firms hiring for security roles" and come back with a usable list. The quality still depends on how tight your ICP definition is.
The limits are commercial more than technical. There is no free tier, seat prices start at $89, and Salesforce sync only arrives on the Enterprise plan.
Getting Started
- Create an account at agent.topo.io and let the agent pre-fill your company context from your website and market.
- Review the ideal customer profile it suggests, then add exclusion lists so you don't burn credits on accounts you would never sell to.
- Describe the leads you want in plain language. Topo builds and enriches the list, and can refill it on a schedule.
- Draft a sequence with the agent, connect your mailboxes, and launch. The agent then works the signals and queues your daily calls with icebreakers.
Product Information
A quick look at Topo: AI sales agent custom trained for each company to reach the best leads's pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- Founders and solo sellers
- SDR and AE teams of three to fifteen
- RevOps leads who own the toolchain
Tasks
- Building a qualified list from a plain description
- Acting on buying signals
- Writing first-touch copy at volume
- Prepping a call block
Scenarios
- A seed-stage company running outbound for the first time
- A team that already sells but drowns in admin
- A European or US B2B team selling into a narrow vertical
Key features
Company Context the Agent Keeps Updating
When you sign up, Topo pre-fills a profile of your company, your market, and your likely buyers. The agent pulls from that context every time it writes copy, scores a lead, or answers a question about your pipeline. The practical effect is that you stop re-explaining your business in every prompt, which is the usual failure mode of general chatbots bolted onto a sales stack.
Buying Signals From 15+ Sources
Topo monitors more than fifteen sources for signs that a company is in market, such as hiring activity, technology changes, and funding events. Each signal can trigger a search for the right contact at that account, and verified leads land in a sequence with a stated reason to reach out. Solo accounts can run three signals at once; Team and Enterprise lift that cap.
Lead Search That Works Like a Request
Instead of building filter stacks, you describe the list you need and read the result. Topo enriches contacts as it goes, so work emails and direct dials arrive already attached. Lists can refill automatically each week, which turns lead generation from a one-off project into a standing process.
AI-Drafted Multichannel Sequences
The agent writes first-touch emails and LinkedIn messages, then helps you set the cadence around them. It draws on patterns from a large base of outbound campaigns, and you keep the final say on tone and claims. Editing stays manual, which matters when your product has compliance language you can't improvise.
Managed Email Infrastructure
Mailboxes, warmup, and domain setup are handled inside the platform rather than through a separate vendor. That matters because a burned sending domain takes months to recover, and most small teams learn this the hard way. Email deliverability tooling sits next to the sequencer, so a bounce spike shows up where you write the copy.
Daily Prep Work and a Shared Inbox
Topo builds a call list each morning with icebreakers, assigns accounts to the right rep, and drafts replies to hot inbound emails. Reps log in and start dialing. The unified inbox and Chrome extension keep prospect research one click away, and the Sales Academy covers the tactics the tool assumes you already know.
Pros and cons
Pros
- The agent carries company context across every task, so output sounds like your business instead of a generic template.
- Credits are spent only when the agent finds, verifies, or qualifies something, which keeps wasted spend visible and low.
- One subscription covers signals, a contact database, sequencing, and email infrastructure, cutting the usual four-vendor stack.
- Multichannel outreach includes LinkedIn alongside email, with routing and CRM sync to keep ownership clean.
- Onboarding is hands-on, including outbound workshops and a shared Slack channel on the higher plans.
Cons
- At $89 per seat each month with no free tier, a two-person team pays over $2,000 a year before seeing a single meeting.
- Credit metering is hard to forecast: a direct dial costs ten credits and a signal-sourced lead costs ten, so heavy phone work drains an allowance quickly.
- Salesforce sync and custom signals are locked to Enterprise, which pushes growing teams into a sales call earlier than they may want.
- Topo doesn't document a public API, so teams that need to push data into a warehouse or a custom internal tool have to work through CRM integrations instead.
Frequently asked questions
Topo runs the repetitive half of outbound sales. It finds and enriches leads that match your ideal customer profile, watches for buying signals, drafts email and LinkedIn sequences, and prepares a daily call list for your reps. Strategy, pricing decisions, and closing stay with your team.
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