Vapify
Vapify · Voice & Language · Coding · Marketing
Vapify is a white-label platform that runs on top of Vapi and Retell, letting agencies rebrand voice AI agents, resell them to clients, and add their own margin to every call.
About Vapify
What Is Vapify
Vapify is a web platform that white-labels the Vapi and Retell voice AI stacks for marketing and AI agencies. You keep building agents the way you already do. Vapify sits on top, applies your brand, and gives your clients a login where they see their own calls, never the underlying provider.
The pitch is simple. Agencies that build voice agents hit a wall when they try to sell them as a product, because the client sees the raw Vapi dashboard and the agency's margin disappears into a direct relationship. Vapify closes that gap. Your domain, your logo, your pricing. The plumbing stays hidden.
Three things define the product. It integrates with existing Vapi setups rather than replacing them, so you don't rebuild anything. It rebills voice minutes with your markup, which is where the profit sits. And it puts every client sub-account into one agency dashboard, so you track usage and revenue in a single place.
The trade-off is scope. Vapify is a reselling layer, not a builder. If you don't already have a working Voice AI service on Vapi or Retell, there's little here to start from. Pricing runs from a free trial to $399 a month for the top tier, which makes most sense once you have clients paying you.
Getting Started
- Sign up and pick a plan that matches your client count, from the free trial up to Partner.
- Apply your branding, domain and colors so the platform carries your name instead of Vapi's.
- Create client sub-accounts and deploy your existing voice AI agents into them with a click.
- Set your per-minute markup, turn on rebilling, and watch usage and revenue from the agency dashboard.
Product Information
A quick look at Vapify's pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- Agencies selling voice AI
- Solo consultants entering the AI space
- Established agencies at scale
- Marketing agencies on GoHigh Level
Tasks
- Rebilling voice minutes
- Charging monthly subscription fees
- Managing client sub-accounts
- Running batch calling campaigns
- Keeping Vapi hidden from clients
Scenarios
- An agency closes a new client and needs a branded portal live that afternoon, not after a build cycle, so the client logs into the agency's own domain from day one.
- A consultant sells a receptionist agent to a local clinic and wants the clinic to top up minutes without ever seeing which vendor powers the calls.
- An established agency with dozens of clients consolidates billing and usage into one dashboard, so monthly reporting no longer means exporting from five tools.
- A GoHigh Level user adds voice agents to an existing CRM workflow, so leads get called by an AI agent without leaving the platform they already run.
Key features
Complete white-label customization
Vapify applies your domain, logo and colors across the whole platform, so clients see your brand and never a trace of Vapi or Retell. That's the feature the whole product is built around, and it's the reason agencies pay for the layer instead of reselling the raw stack.
Rebilling with your own margin
You set a per-minute price for voice calls on top of what Vapi charges, and Vapify handles the agency voice AI billing and commission payouts. The site gives the example of a Vapi cost of $0.15 per minute billed to a client at $0.20. That markup is the revenue model, and it scales with call volume rather than client count.
Central agency dashboard
Every client sub-account lives in one dashboard where you manage accounts, track performance and view revenue. For an agency running many clients, that replaces a spreadsheet and a set of separate logins with a single place to see what's working.
Client sub-accounts with controlled access
You create a secure login for each client. Inside their sub-account they can view call logs and recordings, and make payments or top-ups. What they can't see is your Vapi setups, prompts and assistants, which stay private on your side.
Batch calling
The Business plan adds batch calling, which lets an agency fire outbound campaigns at a list of numbers rather than one call at a time. Outbound sales and appointment reminders are the obvious fits.
GoHigh Level integration
Vapify connects to the GoHigh Level CRM, so agencies already running their marketing stack there can bolt voice AI on without moving to a new system. The Scale plan promotes a GoHigh Level Marketplace App.
Subscription fee charging
Beyond rebilling minutes, agencies can charge monthly subscription fees for the agent service itself. That turns the product from pure usage billing into a recurring retainer, which is steadier revenue for the agency.
Scalable infrastructure
The platform is built to grow from a single client to a thousand sub-accounts, and the top Partner plan pushes to unlimited sub-accounts with custom onboarding. The intent is that the same setup that serves your first client serves your hundredth.
Pros and cons
Pros
- Integrates with existing Vapi and Retell setups, so you keep the agents you built and add a sales layer on top instead of starting over.
- Rebilling with configurable per-minute markup means profit scales with call volume, which is a real revenue line rather than a flat license.
- Complete white-labeling hides Vapi and your prompts from clients, which protects both your brand and your own work.
- A free trial with one sub-account and email support lets you test the layer with a real client before committing.
Cons
- It's a reselling layer, not a builder, so an agency with no working Vapi or Retell service has little to start from.
- The free tier carries a usage watermark and a single sub-account, which is fine to test but not to sell on.
- Useful growth features sit behind higher plans. Batch calling arrives at Business ($69/mo) and the GoHigh Level Marketplace App at Scale ($149/mo).
- The company publishes no public API, so teams that need programmatic control of accounts or billing can't confirm that path is open.
Frequently asked questions
Vapify is used to white-label the Vapi and Retell voice AI stacks so an agency can resell voice agents as its own product. It applies the agency's branding, rebills voice minutes with a markup, and gives clients a sub-account that hides the underlying provider.
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