gther
GTHER Ltd · Productivity
gther is a modular event tech platform for conferences, tradeshows and hybrid events. Registration, ticketing, scheduling, event apps and AI concierge come as separate licenses.
About gther
What Is gther
gther is event technology built by people who ran events for a living. The company says it has supported over 100,000 events since 2010, and its founder spent 42 years running an events agency before turning that experience into software. That background shows in how the product is packaged: instead of forcing one giant contract, gther splits the platform into a set of apps you buy individually.
The problem it targets is the enterprise event stack. Most organizers juggle a registration tool, a separate app vendor, a badge scanner and a spreadsheet that ties them together. As event management software, gther puts registration, scheduling, ticketing, virtual events, venue management and lead capture in one place, then charges you only for the pieces you actually use. A small meeting can start with a registration license; a global tradeshow can run the full suite.
There are limits worth knowing before you commit. Pricing is quote based, so you have to talk to sales to get a real number, and the entry point comes with an implementation and support relationship rather than a self-serve checkout. If you run a single small webinar and never need onsite tools, the breadth here is more than you need.
Getting Started
- Book a demo and tell the team what kind of event you run, from a one-off conference to a recurring global tradeshow programme
- Pick the apps you need, such as registration, scheduling, ticketing or the event app, instead of buying the whole suite
- Set up your event site with templates and duplicate it for the next date so you aren't rebuilding from scratch
- Connect your CRM and email tools so leads, registrations and follow-ups sync automatically
- Launch registration, run the event with check-in and scheduling, then pull reporting on leads and revenue after it closes
Product Information
A quick look at gther's pricing, supported platforms, and performance.
Best for
The users, tasks, and scenarios where this tool fits best.
Users
- Conference and tradeshow organizers
- Event agencies
- Exhibitor and sponsorship sales teams
- Corporate and community event teams
Tasks
- Event registration
- Meeting and session scheduling
- Selling access
- Hybrid broadcasting
- Lead capture on the floor
- Attendee support
Scenarios
- A tradeshow with hundreds of exhibitors
- Running the same conference every year
- A hybrid launch with a remote audience
- Reg desk queues at peak arrival
- A global sales team booking meetings across events
- Post-event follow-up
Key features
Modular app-based platform
gther is sold as a suite of separate apps rather than one locked-in bundle. Registration, scheduling, ticketing, event apps, virtual events, lead capture, badge printing and venue management each come as their own licence. Teams that only need registration can skip the rest, and organizers running bigger programmes can add apps as the event grows. The company pitches this as paying for the tools you want instead of the ones a vendor wants you to buy.
AI Concierge event assistant
gther's AI Concierge is a chatbot powered by GPT that gets trained on your event programme. It answers attendee questions on registration pages and kiosks, and you can embed it in an existing website or web app. The company frames it as a way to lift registration conversion and field the simple questions that would otherwise tie up staff. It is the AI layer sitting across the rest of the platform rather than a standalone product.
Event registration and invitations
The RSVP app handles branded registration landing pages, custom forms and automated emails. As event registration software, it connects to CRMs such as Salesforce and Marketo, so registrants land in your existing records without manual export. A visual editor lets teams build forms without developers, which matters when a marketing team owns the event page.
Scheduling and meeting booking
The Sync app is event scheduling software that books meetings, sessions, speaker slots and hosted buyer slots in one place. It tracks meeting rooms, stages, tables and transport, and gther says it scales from a single tradeshow table to a global sales team running thousands of meetings. Onsite email and SMS keep attendees and staff coordinated, and schedules stream to Google Calendar, Outlook or iCal.
Hybrid and virtual events with VX
VX is a brandable portal for hybrid and virtual events. Event app software also sits here: gther publishes white-label iOS and Android apps under your brand. It combines livestreams, breakout meetings, a content library, polling, video calls and whiteboarding in one place, running on any device. The company positions it for organizers who want an always-on community that outlasts a single event date rather than a one-off webinar tool.
Event lead capture and badge printing
The Lead Capture app and BadgeBox cover the show floor. Exhibitors and sales teams scan badges, qualify leads, add notes and sync the data to a CRM, while BadgeBox handles onsite check-in and badge printing to cut queues. For revenue teams, this is the piece that turns a conversation into a trackable pipeline record.
Event ticketing and e-commerce
The Ticketing app is event ticketing software that adds full e-commerce to an event programme. It sells registrations, sessions, packages and merchandise, and lets organizers manage orders, inventory, tax rules, coupons and discount rules. gther advertises no extra fees on ticket sales, which sets it apart from platforms that take a cut of every order.
Pros and cons
Pros
- Modular pricing means you licence only the apps you need, so a small event isn't forced onto an enterprise bundle
- Broad coverage under one roof: registration, scheduling, ticketing, hybrid events, lead capture and venue management share a single backend
- White-label event apps published to the Apple App Store and Google Play under your own brand
- CRM integrations across Salesforce, HubSpot, Marketo and others push registrations and floor leads straight into sales pipelines
- Long track record: gther says it has supported over 100,000 events since 2010 across conferences, tradeshows and hybrid programmes
Cons
- Pricing is quote based with no public per-seat figure, so you can't budget from the website alone and have to talk to sales
- No free plan, and the cheapest licence starts around £750, which rules out occasional organizers testing the water
- The platform spreads functions across many apps, so a full deployment takes setup time and a real implementation conversation
- Some onsite features such as badge printing and kiosks assume an in-person event, which solo virtual producers will not need
Frequently asked questions
gther is an event tech platform for running conferences, tradeshows, launches and hybrid events. It covers registration, scheduling, ticketing, event apps, virtual events, lead capture and venue management in one place, sold as separate apps.
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