Etshop

The product research side starts with a bestseller library. You filter items by query, then sort by sales, reviews and favorites to isolate real sellers rather than items that just look popular. The library also flags Etsy's pick items and products with video, which are the ones the platform is surfacing. For a new seller the value is simple: you see what is already selling before you commit money to a product.

The SEO keyword tool is the core of the keyword workload. You pull a keyword list with product and Google ads data attached, then dig into tags and categories to see how a term is used across Etsy. The point is finding low-competition keywords, the ones with real search demand and fewer sellers already ranking. Once you have them, you build titles and tags around those terms instead of guessing.

Store research covers the competition rather than the product. The Store Library surfaces shops that sell well over time, and Top Store ranks sellers by weekly and monthly sales pulled from real activity. The Store Analyzer drills into one shop: daily sales changes, its hottest products, and what is driving them. That is how you study a competitor's playbook instead of just watching a single ranking.

Etsy For TikTok pulls items that fit short-video and paid social campaigns. You find Etsy products to feed Shopify or Amazon storefronts and pick material for Facebook, TikTok and Google ads. The feature matters for sellers who sell on a video channel or who run ads off the back of marketplace demand, because it links the product data to the ad use case in one view.

The browser extension brings Etshop data onto Etsy itself. You can read a shop's or a listing's numbers while you browse, rather than switching back to the dashboard for every check. For sellers who research competitors page by page, the extension cuts the back and forth. It installs on Chrome and works alongside the web app.

Every tool sits under one account, and trials need only an email, no card required. Paid plans meter usage in credits: the Starter plan covers 5,000 analysis credits a month, five tracked stores and 1,000 keywords, while Unlimited raises that to 200,000 credits, 100 stores and 50,000 keywords. That structure lets a handful of sellers start small and scale the credit limits as the store grows.