HelpLook

You pick a layout, set brand colors, and connect a domain without touching code. The site supports custom headers, footers, navigation links, social icons, and a dark mode option. Professional and Enterprise plans add a custom domain with SSL, which matters if the help center needs to live on your own subdomain.

The search box understands a full question, not just keywords, and returns a short answer with links to the articles it used. HelpLook indexes public docs on a schedule, so new articles become searchable without manual work. Readers can open the source page when an answer looks thin.

A JavaScript snippet puts the help desk widget on any website, app, or CMS page. You control the avatar, name, colors, launcher position, and suggested messages, and a contact form can collect email addresses before the conversation continues. The widget is responsive, so the same embed works on phones and desktops.

Writers switch between a rich text view and Markdown in the same article. Drafts autosave, version history stores earlier copies, and article templates cut the setup work for recurring formats. A publish status separates what the team is editing from what visitors can see.

Each site can be public, password protected, limited to authorized readers, or mixed by section. Roles cover read, edit, publish, and admin, and SSO connects the login to an existing identity provider. That combination lets one account host a public help center and a private internal wiki.

Reports show what visitors searched for, which pages they opened, where traffic came from, and how often a search ended with no click. The unanswered queries are the useful part: they read like a to-do list for the docs team. Reader ratings add a second signal on article quality.

Articles can be written in more than 20 languages, and a one-click job translates a single page or the whole site. Language switching appears on the published site, so a visitor lands on the version they can read. Paid plans include a monthly translation allowance, and Enterprise raises it to 100,000 characters.

HelpLook exposes a GPT-style chat endpoint, a search API, a leads API, and endpoints for listing documents and pulling article content. Free, Starter, and Professional plans get the GPT endpoint only; the full set requires Enterprise. A JS embed path covers tools that can't call an API directly.